BRAND: Optimum Nutrition 100% Whey Crisp Bars

Brands: Optimum Nutrition.Product Categories: Protein Bars.

100% Whey Crisp Bars complement what Gold Standard 100% Whey does for pre-workout priming and post-workout recovery. With 26 grams of fast-acting whey protein and carbohydrates from both fast and slow sources, you can power up for a great workout or recover and replenish immediately afterward. Of course, you always have the option of enjoying a crispy high-protein snack anywhere, anytime. Take a bite out of your daily protein requirements with the only all-whey bar made with crisps.

Beyond The Basics

  • 26 Grams of All Whey Protein
  • 34 Grams of Fast & Slow Burning Carbs
  • Pre-Workout Priming and/or Post-Workout Recovery
  • Only 2.5 Grams of Fat & 7 Grams of Sugar

BRAND: Optimum Nutrition Optimal Protein Diet Bars

Brands: Optimum Nutrition.Product Categories: Protein Bars.

The Optimal Protein Diet Bar is still the same delicious protein bar you have grown to love, but is now gelatin free, sugar free, and is up to 60% lower in fat!

BRAND: Optimum Nutrition Opti-Bar

Brands: Optimum Nutrition.Product Categories: Protein Bars.
High-Protein Bar to Support Muscle Recovery*


muscle support


or less
of sugar

Grab & Go Convenience

Beyond the Basics:

  • Take Along Anywhere
  • 20 Grams of Protein From Isolate Sources
  • Good Source of Fiber
  • Less Than 5 Grams of Sugar Per Bar
  • 5 Tempting Flavors: Chocolate Chip Cookie Dough, Chocolate Brownie, Cookies ‘N Cream, White Chocolate Raspberry, Cinnamon Pecan

Optimum Nutrition True Strength

True Strength is a journey. It never rests, it never quits. It’s about overcoming obstacles, accomplishing goals, and recognizing achievements. And then it resets to achieve again. As your trusted sports nutrition partner in goal achievement, ON demonstrates that same passion while crafting our products. From the raw materials we source to our state-of-the-art manufacturing processes, no compromises are made. You set the bar higher after every workout, we set the bar higher to redefine the industry standards and ensure you realize optimum results.


Optimum Nutrition has been spotting the efforts of goal driven individuals since 1986. As one of the few companies to own and operate state-of-the-art manufacturing facilities that are GMP compliant and NSF Certified for Sport, ON assures that every shake will mix up effortlessly because the company started instantizing powdered products back in 2000. You also expect each shake to taste the same as the last and your next. That’s the kind of consistency ON delivers.


You’re in the gym working hard to transform into a better proportioned and performing version of yourself. Reach for ON’s new Opti-Bar anytime you want 20 grams of protein to help fuel muscle recovery. The latest innovation from the sports nutrition industry leader takes convenience, quality and taste to a whole new level. Grab some gains in one of five tempting flavors.

History & Heritage

Optimum Nutrition is legendary for both quality and innovation. In addition to producing the world’s best-selling whey protein, ON’s Gold Standard 100% Casein introduced slow-digesting nighttime protein to the weight training world and Amino Energy created the anytime energy category in sports nutrition. When technology makes advancements possible, ON will be the company bringing it to you.